Yesterday, SHOW (SHared automation Operating models for Worldwide adoption) project was officially launched in Brussels. The 69 partners from 13 EU countries together with European Commission representatives, kick-started the work to support the deployment of shared, connected and electrified automation in urban transport across a four-year period.
This European project will promote and pilot automated transport towards seamless and safe sustainable mobility, also by looking at different aspects of AVs and focusing on users’ acceptance, legal, operational and ethical limitations of AVs and viable business models.
At the same time, SHOW is also strategically supporting multimodality accessibility by improving the public transport system (metropolitan rail services, metro lines, tramway network-included), the cycling and walking network and the ITS infrastructures and services.
SHOW’s key innovation is its holistic and integrated approach, engaging the entire mobility ecosystem across Europe. The project is a unique effort to make sustainable urban mobility through automation a living reality.